Why is photography so expensive?

OK, so here's the thing, this is really uncomfortable to talk about but I am going to anyways because I think these days transparency is everything.  So here we go, let’s get right into it. Why is professional photography 'expensive'? 

1. First of all, because running a photography business is expensive!! By now you have probably noticed ALOT of different people who start a photography business only to close it within a year or two because they are losing so much valuable time and resources. You see, what many people don't realize is that Photographers are paying bills just like your local salon or accountant. Unfortunately being a professional photographer isn't just buying a nice camera and booking clients. There are website fees, taxes, insurance, overhead costs, thousands of dollars worth of equipment to maintain and upgrade, there is editing software, emailing software, studio management software (ugh, so much software) and accountants and contractors and lab fees, etc. Let me tell ya, some days the expenses feel endless!!

2. Photography is filled with hidden hours. When you pay your photographer $300 for an hour long session, you are not paying them $300 an hour. Many hours are spent communicating, planning, driving, culling, editing, downloading and uploading. That one hour session can easily take up 8 hours of the photographers time. In fact, According to the Bureau of Labor Statistics, most photographers earn between $31,710 and $40,280 annually, or $15.24 to $19.37 an hour (pixsy.com).

3. Cost of education. True not all photographers go to post-secondary for photography. But I did! And on top of earning a degree, techniques and technology are always changing so it is important to keep learning and improving! Last year I invested over $3000 into education, and this year I have already spent $2000 so that I can serve my clients better and keep my business thriving!!

4. When you hire a professional photographer you are hiring an experienced artist. You are hiring someone with a unique eye and set of skills. You are hiring someone who knows how to make you feel incredible and confident and at ease. If you are brand, you are hiring someone who is able to translate your company’s story into a beautiful visual. Photography is unique in that it is equal parts technical skill, creativity and connection, and many photographers, myself included, have spent years honing their craft!

5. Photographs are invaluable and irreplaceable. Photography is one of those things that actually gets better with age. When cared for properly it will last for generations. And in my opinion, it is one of the few things we buy that doesn't have a shelf life. It doesn't become less important when trends shift. It possesses a truly unique emotional value.

So there you have it friends. I hope this adds a little context and insight into why photography costs what it does. I realize for some it’s just not worth it, and that is OK!! Phones have wonderful cameras now and we are all free to document our lives and businesses in that way if we so choose. But if you do value photography, know that by paying proper rates that you are supporting a working artist. An artist who is creating one-of-kind art just for you! Take so much pride in knowing that you are supporting a sustainable, local business!

And if you are feeling especially bold, when you see a photographer selling sessions and all the files for an incredibly low price like $150, take a minute to send her some love and encouragement. Let her know that she is incredibly talented and worth so much more. Because chances are, she is giving up valuable time with her family, she is exhausted, she isn’t making a living and her business may even be on the verge of burning out. (of course this applies to men as well, but in my experience women have a much harder time charging their worth!)

I would love to hear from you! Does this add some clarity and transparency to the price of photography? Have you also noticed the incredibly high turnover amongst local photographers?

And lastly, to my fellow photographers. How many of you struggle immensely with knowing your worth and pricing sustainably? I so get it, and want you to know that you are not alone. If you ever need help please don’t hesitate to reach out!

XO,

Karmen

photocredit: Marielle Elizabeth

6 Reasons to Start a Bullet Journal and How to Get Started Today

Did you know that when you write down your goals you are 90% more likely to achieve them?!*

For me journaling is such an essential part of my self-love journey. I check-in with myself daily to take the vortex of anxiety-inducing tasks swirling around in my head and out them down on the paper. And what do ya know, they seem so much more reasonable once they are stationary. A journal is a safe place to say what’s on my mind. A place to dream big, set goals and make promises to myself. And you can easily do the same!

Here is a quick run-down of how journalling can help:

1. reduces anxiety

2. increases productivity

3. helps you to set goals and actually achieve them

4. keeps creative (and sometimes chaotic) thoughts in one place instead of scattered on random napkins, envelopes, and phone notes.

5. the blank slate of each dotted page keeps you creative and in charge of what needs to be said that day

6. and last but not least, it helps to practice the art of letting go of perfection. There are now perfect squares or pre-written titles. I think a lot of people start bullet journals with this idea that they are going to Pinterest worthy, and sometimes they are. But for me, and I’m willing to bet most people, it’s function over form. Just showing up and checking in, is so much more important then having each page immaculately laid out!

Are you sold yet?! Well the good news is that you don’t need much to get started. Just get yourself a pen and a notebook with dotted lines. I don’t use anything fancy here, I most recently ordered this ‘Essential Notebook’ off Amazon for $12 but I have seen similar ones at Chapters as well. (I am on the hunt for a stationary brand who is transparent about where and what their notebooks are made from though! If you know of any please do share!!). And then the final, most important step. DON’T OVERTHINK IT! Just go with it, if you have a messy journal it doesn’t make it any less impactful.

For example, my sister and I both bullet journal. Hers looks like a freaking artist’s sketchpad and mine looks like an explosion of lists, thoughts and the occasional drawing from my beloved children (Ugh, but remember…. the art of letting go…. deep breaths y’all). There isn’t a right way or a wrong way here. You do you girl!

Here is what works for me:

1. Attempt to make the first page of the journal pretty. Sometimes it works, sometimes it doesn’t. The end result doesn’t matter here, you just showed up for yourself friend. And I am freaking proud of you. I just started a new journal, and since it happens to coincide with the new year, my cover page has the number 2020 written large in the centre and then I wrote down meaningful words that I want to focus on this year. Basically it looks like one of those bubble charts we had to do in school. Call me a nerd, but you will see quite a few of said charts in my journal. They just work so well for plotting together my never-ending train of thoughts!

2. The next page, I write the title TO READ in 2020. This page I will leave blank and whenever I come across a book or post I want to read, I will write it down here so I don’t forget. PLUS, I love checking things off a list. The more lists the better lol.

3. Next page, I write the title TO LISTEN TO in 2020. This page is dedicated to audiobooks, podcasts, music.

4. and the next page, I write the title OTHER RESOURCES. Listen friends, I am a research machine and having a consistent place set aside to keep track of the info I want to indulge on is such a time saver!! If this isn’t your jam. Don’t do it. Easy Peasy.

5. From here on out the world is your oyster. Depending on what I am needing, I may write a daily to-do list. Or maybe I need a good old brain dump…. What’s a brain dump you ask? Well… write Brain Dump (or Thoughts if your feeling fancy) and then you just start writing down what is taking up space in your mind. These two things are what I do the most! But I also use these blank pages to map out plans for social media, to collect quotes that inspire, to write gratitude lists. I also, check in every few months to re-write my brand/life values and make sure that I am living in alignment with those values.

Bullet journals can be as simple or as intricate as you want. Because each page is blank, it means that they are basically universal. It just takes a bit of a commitment at the beginning to get into the habit. But I’m telling you once you settle in, it will be something you look forward to! If you have any questions or would like to know more about bullet journaling just let me know!

I hope this helps so much on your journey toward self-awareness, reflection and goal setting!

Can’t wait to chat more next week! Warmly,

Karmen

* ok I don’t know if it is exactly 90%! I read this fact so long ago that I don’t even remember where to look for the exact information lol. But moral of the story, WRITE DOWN YOUR GOALS.